SEO, website optimization, which consists in making the site as friendly towards search engines. SEM, or planning of paid advertising campaigns on the web to promote the company and / or its products / services
In the realization of the websites we have deepened the study of techniques that could improve the front end and back end side experience. In the development of the front end we have deepened and successfully applied Bootstrap 4: one is a collection of Open Source tools for the style of sites and applications for the Web. In the development of CMS friendly we have definitively adopted the Processwire platform.
On behalf of senior management, we process and coordinate the "WEB MARKETING" division, planning and managing all the communication activities on the network and on digital media.